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Description
The Age Curve: How to Profit from the Coming Demographic StormAs each generation ages, what they buy and how much they buy will change. In The Age Curve, marketing guru Kenneth Gronbach shows executives and entrepreneurs how to anticipate the changing needs of their "best customer," and how to ride that profit wave of predictable demand to long term success. You'll discover how our largest generations, the baby boomers and generation Y, are redefining businesses' most effective go to marketing strategies. Packed
As each generation ages, what they buy and how much they buy will change. In The Age Curve, marketing guru Kenneth Gronbach shows executives and entrepreneurs how to anticipate the changing needs of their "best customer," and how to ride that profit wave of predictable demand to long-term success. You'll discover how our largest generations, the baby boomers and generation Y, are redefining businesses' most effective go-to marketing strategies. Packed with real-world entertaining examples of companies like Apple who have perfected their strategies for building a loyal customer base, as well as those who haven't (Levi Strauss and Honda Motorcycle), this book teaches readers: how to determine their best customers; how successful companies are earning the loyalty of generation Y and cultivating allegiance to their products for years to come; why generation X is a much less valuable market than any of us have been led to believe; and much more. Groundbreaking and compelling, The Age Curve will change the way companies look at their customers and how they market to them today and for many years to come.Binding Type: Paperback
Publisher: Amacom
Published: 06/25/2008
ISBN: 9780814417942
Pages: 288
Weight: 0.86lbs
Size: 9.00h x 6.00w x 0.61d
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★★★★★ 5
the best shelves
Size: 4 pcs: 15.7*5.7, Color: Black, Size: 4 pcs: 15.7*5.7, Color: Black
bought these after another set of floating shelves didn't work. these are great and an awesome value!! i've used these in my guest bathroom and also throughout my house. they look great everywhere and are much easier to hang compared to others. my husband was hesitant after the last shelves but these turned out amazing. they are very sturdy and hold a good amount of weight. i would recommend buying these compared to any others.
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Reviewed in the United States on May 24, 2026
★★★★★ 5
Easy intall
Easy install nice quality
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Reviewed in the United States on April 15, 2026
★★★★★ 5
Great Wall Shelves – Sturdy, Easy to Install, and a Fantastic Value!
Size: 4 pcs: 15.7*5.7, Color: White
I’m really happy with these wall shelves! They’re sturdy, well-built, and hold up perfectly under weight—no concerns about them sagging or bending. The installation was super simple, and everything was clearly labeled with no missing parts, which made the whole process smooth and stress-free.
I love that they come in a set of four, making them perfect for displaying books, plants, or decorative items in multiple spots around the room. The design is sleek and minimal, so they fit in with pretty much any style of decor.
Overall, these shelves are a great value, and I would definitely purchase them again. Highly recommend if you’re looking for reliable and easy-to-install shelving!
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Reviewed in the United States on November 7, 2024
★★★★★ 4
Looks good but don’t ever take down.
Size: 4 pcs: 15.7*5.7, Color: White
Be ready for gargantuan holes to be put in your wall.
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Reviewed in the United States on March 29, 2026
★★★★★ 5
Great purchase
Size: 4 pcs: 15.7*5.7, Color: White
Easy to install. Great quality. Would buy it again.
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Reviewed in the United States on March 20, 2026