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Description
"Design and Decoration To Make Advertising More Beautiful" 1939 CARLYLE, Paul and ORING, GuyCARLYLE, Paul and ORING, Guy [64] pp. McGraw Hill Book Company, Inc. 1939 8 1 4" x 10 1 2" Spiral bound VG VG Contains "cartouches and borders, decorations and "spots", ideas and suggestions, traditional and modern, formal and inspirational designs that merely decorate, and designs that "MAKE" advertisements, advertising campaigns, packages, etc" Front cover. Page after page of designs to highlight all manner of ideas and products of the mid century
CARLYLE, Paul and ORING, Guy
[64] pp.
McGraw-Hill Book Company, Inc.
1939
8 1/4" x 10 1/2"
Spiral-bound
VG/ VG
Contains "cartouches and borders, decorations and "spots", ideas and suggestions, traditional and modern, formal and inspirational designs that merely decorate, and designs that "MAKE" advertisements, advertising campaigns, packages, etc" --Front cover. Page after page of designs to highlight all manner of ideas and products of the mid-century advertiser -- for artists of today, a useful lesson in trends and visual communication. Carlyle and Oring were a dynamic duo best known for their book "Letters and Lettering", and helped to inspire the font Carlyle Quaint.
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